Before the expo we recommend that you make sure you know what you want to achieve, so that you can bring the required materials, employees and resources with you. Also, let all your contacts know you are on your way, and put your stand number on social media/your website so people can find you easily.
WHEN I GET TO THE EXPO, HOW SHOULD I SET OUT MY STALL?
Each stall is individual to the business it represents, so we would recommend that you decide what it is you want to show to potential clients and industry peers and prepare accordingly. Bring all the information, materials and product examples you wish to showcase with you and set them out in the most user-friendly way possible. Make your stand eye-catching so that you can grab the attention of passers-by and you can’t go wrong!
WHILE I'M THERE CAN I GO TO TALKS AND CHECK OUT NEIGHBOURING STANDS?
Absolutely! The Midlands Better Business Expo is your opportunity to network and learn more about the region’s business market. Make sure you bring enough team members to mind your stand effectively while you explore.
SHOULD I BE SHARING MY EXPERIENCES ONLINE WHILST AT THE EXPO?
That’s a great idea! You can build your profile and connect with network members you meet at the event and share updates on how your exhibiting experience is going. Make the most of your time at the event and entice new visitors to come and see you by posting across our Facebook, Twitter and LinkedIn pages and using the hashtag #readysteadygrow.
WHAT ABOUT AFTERWARDS? HOW DO I STAY IN TOUCH WITH ALL MY NEW CONTACTS?
Whilst you’re at the event make sure you grab as many contact details as possible. Then, afterwards, make sure you get all your replies in within 48 hours so that all your new contacts know you are reliable and excited to be working with them.
WHAT HAPPENS IF I'M LATE OR SOMETHING GOES WRONG?
Don’t worry, we will have a dedicated team on-site who will be happy to look out for you and make sure your exhibiting experience goes without a hitch!
WHAT'S THE MOST IMPORTANT THING I SHOULD BE DOING?
Having fun! This expo is all about SMEs and driving them to even greater success, so enjoy it and make the most of your chance to showcase your business to thousands of visitors.